Don't leave money on the table. Pre-exit branding is the key to unleashing your company's full potential before exiting.
Ted Schlueter is an award-winning entrepreneur and author. He is the Founder and CEO of The Grist, a Boston- based brand and marketing agency, and the creator of Branding For Buyout—a pioneering methodology for pre-exit branding he's been using for two decades to help entrepreneurs reveal more value during their sale process. Clients like Pop-Corners (PepsiCo) and Embotics (Snow) have used his strategies to engineer exponential value.
"Ted recognized very early on how to get past all the clutter out there and give entrepreneurs very actionable ways to get into the minds of potential buyers and answer the most important questions related to them. Who is going to care? Why do they care? What should matter to them?"
"You have to see the marketplace for what it is, and for what’s coming. You can only do that by asking questions and being open to what you hear. Branding For Buyout shows you how to do that.”
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“Ted helps you articulate both what your brand means and its path forward. It’s powerful stuff.”
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